Car wrap · Rideshare wrap · Taxi-top · DOOH platform · Mobile billboard · Marketplace · US · est. 2018

Nickelytics

Nickelytics is a Tampa-based mobility/DOOH advertising company that pays gig and rideshare drivers to run car wraps and digital toppers, and also sells programmatic DOOH across many placement types.

Visit Nickelytics ↗ Independent profile — no affiliation with Nickelytics, and we earn nothing if you contact them.

Selected work 6

Public campaigns Nickelytics has run, shown as cited references — each links to its source. These are the company's own work, not ours.

Ponce Law full car wrap on a white Tesla Model 3 (Nashville) - Nickelytics rideshare wrap campaign · source ↗

Ponce Law partial car wrap on a red-and-white Mazda sedan on a Nashville street - Nickelytics rideshare wrap · source ↗

Viles & Beckman, LLC partial car wrap on a white Kia Soul (Florida) - Nickelytics rideshare wrap campaign · source ↗

Ledger Law Firm full car wrap on a blue-and-red Nissan Leaf (Dallas/Fort Worth) - Nickelytics rideshare wrap · source ↗

AmTrust Insurance full vehicle wrap on a Jeep Renegade at the St. Louis Gateway Arch - Nickelytics brand car-wrap campaign · source ↗

UT Martin (University of Tennessee at Martin) full car wrap on a red Honda Accord in Nashville - Nickelytics brand car-wrap campaign · source ↗

Images © their respective owners, shown under fair-use editorial citation with a link to each source. Not affiliated with Nickelytics.

Facts

Formats sold	Car wrap · Rideshare wrap · Taxi-top · DOOH platform · Mobile billboard · Marketplace
Founded	2018
Headquarters	Tampa, Florida, USA
Region	US
Markets	United States
Coverage	US rideshare/gig drivers; also rideshare digital screens, truck-side, large-format print
CPM / pricing	GPS-attributed OOH
Pricing	Self-service DOOH from $100; wrap campaigns pay drivers ~$175–$450/month.
Measurement	Real-time campaign performance dashboard, 30s average dwell time; 52% eye-fixation rate cited, Attribution: 41% search online after exposure, 26% store visits cited
Verification tier	Tier 1

Well-verified: founding year, proof of work and multiple independent sources.

Reviews

Trustpilot — 4 (46 reviews) ↗

Ratings shown as published on each platform, unblended. Many B2B out-of-home companies carry no public customer-review score.

Strengths

Strong attribution (GPS + mobile geo) + retargeting
Flexible budgets, SMB→enterprise
Also robot/DOOH formats

Watch-outs

Coverage ~21 metros (thinner than nationwide leaders)
Smaller network than Carvertise/Wrapify

Products & formats 7

Full Car Wrap rideshare-wrap — Full-vehicle advertising wrap on gig/rideshare driver cars; drivers earn from ~$175 to $450/month; free install/removal. · Driver earnings ~$175–$450/month
Partial Wrap rideshare-wrap — Partial-coverage vehicle wrap option for driver campaigns.
Lite Wrap rideshare-wrap — Light-coverage decal/wrap option.
Static Rideshare Topper taxi-top — Triangular roof-top ad mounted on traditional taxi/rideshare vehicles.
Rideshare Digital Ads (Nickelytics Go) dooh-platform — Programmatic digital rideshare screens reaching 36% of consumers across 52 US cities; 250M+ impressions/month, real-time tracking. · Self-serve from $100; budgets <$15k to $100k+
Truckside Advertising mobile-billboard — Ad placements on the sides of trucks.
Airport / Bus Stop / Billboard / Movie Theater / Elevator & Grocery Digital DOOH dooh-platform — Programmatic DOOH inventory across airports, bus stops, digital billboards, cinemas and point-of-purchase screens.

Sources

More: all 114 companies · compare · formats

Independent, unpaid profile. Figures and details verified from the sources above and change over time; confirm with the company before buying. Updated 2026-08-07.