Taxi-top · Interior / Taxi TV · DOOH platform · Rideshare wrap · US · est. 2016
Ara Labs
Largest US owner-operator of rideshare/taxi-top digital billboards; finances, installs and maintains car-top and in-car digital screen hardware and provides CMS plus programmatic DOOH advertising, notably in partnership with Uber.
Facts
| Formats sold | Taxi-top · Interior / Taxi TV · DOOH platform · Rideshare wrap |
|---|---|
| Founded | 2016 |
| Headquarters | New York City, USA |
| Region | US |
| Markets | New York City, Chicago, United States |
| Coverage | United States — New York City, Chicago (largest US rideshare/taxi-top operator, Uber partnership) |
| Measurement | programmatic DOOH targeting |
| Verification tier | Tier 1 |
Well-verified: founding year, proof of work and multiple independent sources.
No public customer-review score found on Trustpilot, Google or BBB — common for B2B media companies. We don't invent one.
Named clients & campaigns
Founders Fund (investor) · Uber (partner) · iHeartMedia (investor) · Kellogg's (investor) · Coatue (investor) · ChargePoint · Rosecliff Ventures (investor) · Uber
Products & formats 4
- Taxi/Car-Top Digital Billboards digital taxi/rideshare rooftop screen — Digitally dynamic moving rooftop billboards on taxis and rideshare vehicles; ~1,600+ taxi tops (3,200 screens) in NYC and 300+ Uber tops in Chicago.
- In-Car Digital Screens interior screen — In-vehicle digital advertising placements for rideshare and taxi.
- CMS & Hardware-as-a-Service adtech / DOOH platform — Finances, installs and maintains hardware, provides/integrates CMS, and integrates with ad stacks or provides its own ad services for fleet owners, real estate/parking operators, retailers and municipalities.
- Programmatic DOOH Advertising programmatic DOOH — Programmatic buying of mobile taxi/rideshare digital inventory.
Sources
More: all 114 companies · compare · formats
Independent, unpaid profile. Figures and details verified from the sources above and change over time; confirm with the company before buying. Updated 2026-08-07.